Latest Articles
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Behind the Layers: The Science of ALTA® 360° House Wrap
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When it comes to protecting walls from moisture, not all house wraps are engineered the same. Builders today need materials that can manage water effectively, breathe naturally, and stand up to tough jobsite conditions. ALTA® 360° Drainable House Wrap delivers all three — thanks to a simple but powerful two-layer design that…
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Moisture Matters: How ALTA® 360 Helps Builders Prevent Hidden Damage
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Water is one of the most persistent threats to any structure—and often, the damage it causes isn’t visible until it’s too late. That’s why choosing the right house wrap matters. ALTA® 360 is designed with advanced 360° Drainage Technology, helping builders prevent moisture buildup that can lead to rot, mold, and costly repairs.…
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House Wrap vs. Weather-Resistant Barriers: What’s the Difference?
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In the world of building envelopes, terms like house wrap and weather-resistant barrier (WRB) are often used interchangeably. But while both play a critical role in protecting a structure, they’re not always the same thing. Understanding the difference can help builders, architects, and contractors choose the right material for each project — and avoid…